AVIVA & WWF. A NATURAL PARTNERSHIP.
Aviva partnered with WWF, but hadn’t explained why.
So we looked to nature for inspiration.
And told the story of a mutualistic partnership everybody’s familiar with.
The flower and the bee.
How they come together to achieve something incredible.
And how partnerships like this inspired Aviva and the WWF to join forces.
The short film tells the story in the style of a fairytale.
As any film shoot would come with a significant carbon footprint - we chose to create the film entirely from stock footage.